Vision, mission and core values

Vision, mission and core values man with cows

These are the declarations of our overall mission and the values that we are guided by as a company and as individuals.

These are the declarations of our overall vision, mission and core values that we are guided by as a company and as individuals.

Our vision

Our vision is what we want to be and how we want to be perceived.

It is what we aspire to. It inspires and motivates us.


We make sustainable food production possible.


Our mission

Our mission is our reason for being, what we do on a daily basis to fulfil our vision.


We team up with customers for results that last.


From our leading position in dairy farming, we innovate and expand

in new segments and new geographies.


We provide integrated solutions and ensure that everywhere we do business, we lead.


We exist for the customer, around the clock.


Our core values

Our core values help us make the right decisions and guide our daily working behaviour.



  • We share a passion for delivering customer value.
  • We are proud of our heritage and our success.
  • From our leading position in dairy farming, we expand our business with passion.
  • This passion distinguishes us from other companies



  • We have the ability and are trusted to make decisions within our area of responsibility.
  • We build our success on competence and constantly invest in personal development.
  • We share our knowledge, support each other and enjoy being part of a team.
  • We encourage diversity and appreciate the creativity that comes from a mix of cultures, gender, sexual orientation, religions, experiences and personalities.
  • We are part of a global network.



  • We deliver quality in everything we do.
  • We have clear responsibilities and fulfil our commitments.
  • We listen, learn, innovate and constantly improve.
  • We are proud of who we are and humbly reflect this through our attitude and behaviour.
  • We stay true to our values.



  • Our customers, their needs and expectations, are the starting point for everything we do.
  • Our dealers are business partners with whom we jointly deliver customer values.
  • DeLaval employees, our dealers and customers partner for long-term business results.



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